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Economics4h 25m ago

The Asia-Pacific screen economy is projected to reach $179 billion in 2026 and $200 billion by 2031, according to Media Partners Asia.

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Asia-Pacific

Who
Media Partners Asia executive director Vivek Couto
What
The Asia-Pacific screen economy is projected to reach $179 billion in 2026 and $200 billion by 2031, according to Media Partners Asia.
When
Wed, 17 Jun 2026 01:00:00 GMT · 4h 25m ago
Where
Asia-Pacific ·
Why
A 'structural reallocation rather than headline growth' is driving the screen economy's trajectory, influenced by a shift toward retail media and commerce, convergence of video, social, and commerce platforms, and AI's impact on content production.
The Frontline Impact

How this affects you

The Asia-Pacific screen economy is undergoing a significant transformation, with projections showing substantial growth by 2031, driven by shifts in monetization strategies and advancements in AI, while facing a major challenge in closing the per-capita monetization gap with the U.S.

Story chain

6 events in this thread
  1. Economics2h 0m ago
    Asia Pacific's screen economy is projected to grow from $179 billion this year to $200 billion by 2031, with future monetization gains expected from retail media and commerce.
    Open article
  2. Economics2h 0m ago
    Asia Pacific’s screen economy is projected to grow from $179BN this year to $200BN by 2031, with retail media expected to be a key driver of future monetization.
    Open article
  3. Economics2h 0m ago
    Asia Pacific's screen economy is projected to grow from $179BN this year to $200BN by 2031, with retail media and commerce becoming increasingly important for monetization.
    Open article
  4. Currently Reading4h 25m ago
    The Asia-Pacific screen economy is projected to reach $179 billion in 2026 and $200 billion by 2031, according to Media Partners Asia.
  5. Economics4h 25m ago
    The Asia-Pacific screen economy is projected to reach $179 billion in 2026 and $200 billion by 2031.
    Open article
  6. Economics4h 25m ago
    The Asia-Pacific screen economy is projected to reach $179 billion in 2026 and $200 billion by 2031, driven by structural reallocation rather than headline growth.
    Open article

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