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Culture & Industry2h 12m ago

CJ 4DPlex is launching a new premium large format called “Shot for ScreenX” for its immersive 270-degree cinemas, debuting with “Spider-Man: Brand New Day.”

United States and Canada

Who
CJ 4DPlex, Destin Daniel Cretton, Don Savant, Jun Bang
What
CJ 4DPlex is launching a new premium large format called “Shot for ScreenX” for its immersive 270-degree cinemas, debuting with “Spider-Man: Brand New Day.”
When
Wed, 17 Jun 2026 13:00:00 GMT · 2h 12m ago
Where
United States and Canada ·
Why
The new format expands select film scenes onto the auditorium walls to create a panoramic viewing experience, aiming to enhance audience immersion.
The Frontline Impact

How this affects you

This new "Shot for ScreenX" initiative signifies an ongoing effort by cinema technology companies to enhance the theatrical experience and attract audiences with unique immersive formats. The partnership with filmmakers from production through distribution for "Spider-Man: Brand New Day" highlights a trend towards integrating specialized viewing experiences more deeply into film creation.

Story chain

2 events in this thread
  1. Currently Reading2h 12m ago
    CJ 4DPlex is launching a new premium large format called “Shot for ScreenX” for its immersive 270-degree cinemas, debuting with “Spider-Man: Brand New Day.”
  2. Culture & Industry2h 12m ago
    CJ 4DPlex is launching "Shot for ScreenX", a new premium large format, with the release of "Spider-Man: Brand New Day."
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