Back
28· Cooling
Technology2d 0h ago
Snapchat's parent company has announced it is releasing new smart glasses, called Specs, that will allow users to see digital elements overlaid onto the world.
US, UK, France
Who
Snap Inc., Evan Spiegel, Ben Hatton
What
Snapchat's parent company has announced it is releasing new smart glasses, called Specs, that will allow users to see digital elements overlaid onto the world.
When
Wed, 17 Jun 2026 11:14:29 GMT · 2d 0h ago
Where
US, UK, France ·
Why
The new augmented reality (AR) glasses are part of Snap Inc.'s vision for a "new era in computing."
The Frontline Impact
How this affects you
Snap Inc. is releasing new AR smart glasses after a previous financial setback, and while they are cheaper than Apple's Vision Pro, their $2,195 price and four-hour battery life make them unlikely to become a mainstream device for Snap's core younger audience, potentially limiting their immediate market penetration.
Story chain
1 event in this threadNo related history yet - this is the origin event.
Verified Sources & Citations
No verified citations attached to this thread yet.