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Culture & Industry3h 29m ago

A new book, "Emilio Pucci: The Astonishing Odyssey of a Fashion Icon," co-authored by his niece Idanna Pucci and Terence Ward, will be presented at Pitti Uomo.

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Florence, Italy

Who
Idanna Pucci, Terence Ward, Emilio Pucci, Edda Ciano, Gian Galeazzo Ciano, Suzy Menkes, Toni Frissell, Diana Vreeland
What
A new book, "Emilio Pucci: The Astonishing Odyssey of a Fashion Icon," co-authored by his niece Idanna Pucci and Terence Ward, will be presented at Pitti Uomo.
When
Tue, 16 Jun 2026 04:00:38 GMT · 3h 29m ago
Where
Florence, Italy ·
Why
The book aims to reveal a lesser-known side of Emilio Pucci, including his role in World War II where he smuggled compromising documents to the Allies.
The Frontline Impact

How this affects you

The historical account sheds new light on a prominent fashion icon's wartime activities, contributing to a deeper understanding of his life beyond his design career. It also highlights the personal risks taken during a critical period of global conflict.

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