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Technology4h 29m ago

Hera Hyeonseo Lee has published findings explaining how structural forces of large tech companies make it difficult to focus, read, and engage in democracy, coining the term "brain rot" as Oxford's 2024 Word of the Year.

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Binghamton University

Who
Hera Hyeonseo Lee, a doctoral candidate in sociology at Binghamton University
What
Hera Hyeonseo Lee has published findings explaining how structural forces of large tech companies make it difficult to focus, read, and engage in democracy, coining the term "brain rot" as Oxford's 2024 Word of the Year.
When
Mon, 15 Jun 2026 21:20:01 GMT · 4h 29m ago
Where
Binghamton University ·
Why
The research examines how tech platforms monetize human attention, leading to cognitive decomposition, impacting critical thinking skills and engagement in democracy.
The Frontline Impact

How this affects you

This research highlights how the design of popular digital platforms, driven by profit motives, can negatively alter human cognition and societal engagement, potentially affecting democratic processes globally. It suggests the need for systemic solutions beyond individual responsibility.

Story chain

7 events in this thread
  1. Technology4h 29m ago
    A Binghamton University doctoral student has published findings explaining how structural forces of large tech companies make it difficult to focus, read, and engage in democracy.
    Open article
  2. Technology4h 29m ago
    A Binghamton University doctoral student has published findings that help explain how the structural forces of large tech companies make it difficult to focus, read and even engage in democracy.
    Open article
  3. Technology4h 29m ago
    A Binghamton University doctoral student, Hera Hyeonseo Lee, has published findings explaining how digital platforms' structural forces make it difficult to focus, read, and engage in democracy.
    Open article
  4. Technology4h 29m ago
    A Binghamton University doctoral student, Hera Hyeonseo Lee, has published findings explaining how the structural forces of large tech companies make it difficult to focus, read, and engage in democracy.
    Open article
  5. Technology4h 29m ago
    Hera Hyeonseo Lee published findings explaining how the structural forces of large tech companies make it difficult for individuals to focus, read, and engage in democracy.
    Open article
  6. Currently Reading4h 29m ago
    Hera Hyeonseo Lee has published findings explaining how structural forces of large tech companies make it difficult to focus, read, and engage in democracy, coining the term "brain rot" as Oxford's 2024 Word of the Year.
  7. Technology4h 29m ago
    Hera Hyeonseo Lee's findings in New Media & Society explain how the structural forces of large tech companies make it difficult for individuals to focus, read, and engage in democracy.
    Open article

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