The brands have announced a series of immersive retail pop-ups featuring limited-edition athletic beachwear and the new 'Swoosh' handbag silhouette.

Saint-Tropez, France

Who

Simon Porte Jacquemus and Nike

What

When

Mon, 08 Jun 2026 03:20:05 GMT · 1d 6h ago

Where

Saint-Tropez, France · 43.2677°N, 6.6401°E

Why

The collaboration aims to capitalize on the luxury resort season and the growing trend of high-fashion activewear crossovers.

The Frontline Impact

How this affects you

Fashion enthusiasts can expect highly limited product drops that often drive record resale values and influence the season's beachwear aesthetic.

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