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Culture & Industry1d 1h ago
Beauty brand Rhode has officially launched its first cream blush line alongside a major brick-and-mortar expansion at Selfridges in London.
London, United Kingdom
Who
Hailey Bieber / Rhode
What
Beauty brand Rhode has officially launched its first cream blush line alongside a major brick-and-mortar expansion at Selfridges in London.
When
Mon, 08 Jun 2026 08:20:05 GMT · 1d 1h ago
Where
London, United Kingdom · 51.5141°N, 0.1521°W
Why
The brand is pivoting toward color cosmetics to capitalize on high viral demand and strengthen its physical retail presence outside North America.
The Frontline Impact
How this affects you
Beauty enthusiasts in the UK gain direct access to the viral brand, and the launch of a new product category signals Rhode's intent to compete with established luxury makeup houses.
Story chain
1 event in this threadNo related history yet — this is the origin event.
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