The collaborative partners announced a new multi-season extension and the release of an 80s-inspired athletic capsule collection.

London, United Kingdom

Who

Adidas and Designer Grace Wales Bonner

What

When

Mon, 08 Jun 2026 02:10:05 GMT · 1d 7h ago

Where

London, United Kingdom · 51.5074°N, 0.1278°W

Why

The launch builds on the commercial and critical success of their footwear collaborations to capture growing demand for luxury-sportswear hybrids.

The Frontline Impact

How this affects you

Fashion-forward consumers will have access to a new tier of premium sportswear, reinforcing the trend of high-fashion designers influencing mass-market athletic brands.

Story chain

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