The skincare brand announced a series of limited-term physical retail activations in London, Paris, and Berlin following record quarterly online sales.

London, United Kingdom

Who

Rhode Skin by Hailey Bieber

What

When

Mon, 08 Jun 2026 12:10:06 GMT · 21h 53m ago

Where

London, United Kingdom · 51.5074°N, 0.1278°W

Why

The brand is pivoting toward a hybrid retail model to capitalize on high international demand for its 'Pocket Blush' and viral 'Lip Peptide' products.

The Frontline Impact

How this affects you

Consumers in major European cities will have first-time physical access to the brand’s high-demand inventory, signaling a shift in the celebrity-beauty market from digital-only to global brick-and-mortar presence.

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